During the last ten years of our operations we have provided
world-class corporate communication solutions to a diverse range
of clients across Africa. Our corporate communications services
are highly sought after by both national and multinational corporations
in Kenya in particular, and Africa in general. For example,
our public relations division now services some of the top multinational
companies operating in Africa.
Picasso Productions has established itself as an innovative,
dynamic and quality-conscious TV and Video production house.
We use Avid, the latest television editing facilities used by
such broadcasters like BBC and CNN.
We have undertaken numerous projects across Africa, ranging
from breaking news and Television stories for both local and
international broadcast networks.
We have also produced specialized Television features for transmission
locally and internationally, and undertaken corporate video
productions that have been shown globally.
Today we are the only production house that sources, originates
and produces complete story packages for REUTERS “Africa
Journal”. In collaboration with the Union of Radio and
TV Networks in Africa, we co-produced three half hour TV documentaries
for the Organization of Africa Unity (OAU). The documentaries
dubbed “Africa’s Century” chronicles the continent’s
struggle for de-colonization, fight against hunger, poverty
and disease and the dream of an African Union as enshrined in
the new African
Union Charter. Our six part documentary series dubbed the “Seeds
of Hope”, which looks at agriculture in Africa has been
shown internationally.
We also produced six documentary series on health in Africa,
with a special focus on HIV/AIDS pandemic. The series is available
in Portuguese, French, English and Kiswahili and will be shown
worldwide.
OUR DIVISIONS
PUBLIC RELATIONS SERVICE
Over the years we have created and executed strategic communication
programs that help position our client in a competitive market.
We work closely with our clients to successfully market products,
manage issues, build strategic relationships and make profit.
Through the application of powerful research-based methodology,
the company delivers unparalleled PR and positioning services
to local and international organisations.
Our PR services include corporate communications, media liaison,
event management, communication strategy development and print
and broadcast news coverage.
TV & VIDEO PRODUCTION
We are a leading Television and Radio force in Kenya and the
Eastern Africa region. Our state of the art digital radio &
TV (Avid) editing studio and excellent broadcast filming equipment,
handles all levels of production from initial concept to finished
product. We have full capacity for a whole range of multimedia
products (DVD, CD, tapes and content creation), for both public
and special audience, which we deliver through web, TV, print,
radio, print and other modes.
CREATIVE DESIGN
As a full service provider, from concept through to print, we
provide creative publishing and design management services for
publications such as newsletters, magazines, calendars, corporate
brochures and banners, and annual reports. Whatever the media,
we will work with you to deliver innovative and stimulating
products that will turn complex messages into clear and friendly
communication. Our creative team will ensure that we compliment
your overall marketing and or communication strategy.
PUBLISHING AND PHOTOGRAPHY
Picasso Productions publishes the only monthly Pan African newspaper
that focuses on Agriculture, Health, Environment and Genetic
Engineering in Africa. Biosafety News, now in its seventh year
of distributed worldwide, is also available via our website
www.biosafetynews.com. We also offer professional photography
services to our clients for various use including news and archive.
MARKETING
The marketing division coordinates all marketing activities
of the company and ensures that the company’s core business
is enhanced through the various revenue earning activities.
Our overall annual revenue target amounts to about Kshs. 150
million.
OUR WORK
A. PUBLIC RELATIONS CONSULTANCY
We are currently undertaking Public Relations consultancy work
for the following companies / organizations
1. We handled PR and publicity for the 13th ICASA conference
which brought together 8,000 experts/delegates from 102 countries
to discuss HIV/AIDS in Africa
2. World Agroforestry Centre (ICRAF) – We provide Public
Relations and Media Liaison services.
3. Spin Knit Dairy Ltd. (the largest private dairy processor
in Kenya with operations in Tanzania).
4. Cooper Kenya (the leading Animal Health Care company in
Kenya).
5. The Mexico based International Maize and Wheat Improvement
Center – (CIMMYT). We also undertake media monitoring
services for them in Kenya, Uganda, Tanzania and Ethiopia.
6. Africa Biotechnology Stakeholders Forum, an organization
that brings together all stakeholders in biotechnology in East,
Central and Southern Africa.
7. Lonrho Hotels Kenya.
8. Cirio-Del Monte Kenya Limited.
9. Africa – Bio, the South African based Agri- industry
lobby.
B. RADIO AND VIDEO PRODUCTION SERVICES
1. Produced a 10-minute corporate video for KenCell Communications,
the leading mobile phone company in Kenya, to mark their first
anniversary in Kenya. The documentary was shown on the three
Kenyan Television channels and TV Africa, which is viewed in
26 countries in Africa.
2. Produced a half hour documentary on biotechnology in Africa
that will be aired by public broadcasting stations in 50 African
countries via URTNA.
3. Produced seven Television features, of seven minutes each,
for Reuters “Africa Journal” shown on various Television
stations in 32 countries.
4. Produced two-10 minute Television features for Caltex Oil
(K) Ltd. The features were aired on KBC, KTN and Nation TV.
5. Produced a half-hour corporate documentary for Biotechnology
Trust Africa highlighting their activities in Kenya. It has
been shown on KBC, KTN and Nation TV.
6. Produced two 15-minute documentaries for the Mexico-based
International Maize and Wheat Improvement Center (CIMMYT), on
genetic engineering.
We shot the documentary in Mexico last year.
7. Produced four Television and Radio commercials for Kenol/Kobil.
One a 30/45 second commercial for the new range of Kenol lubricants.
Currently producing their TV commercial for Kenol LPG Gas.
8. Produced two documentaries for Spin Knit Dairy Ltd., the
leading private dairy processor in Kenya. We have also produced
two info-mercials for them.
9. Produced a 7-minute special news feature on Adnan Khasshogi,
the famous Saudi billionaire arms dealer, for REUTERS “Africa
journal”.
10. Produced a ten-minute documentary on the White Rhino in
Kenya for BBC TV
11. Produced six 15-minute documentaries on agriculture in
Africa. The series have been produced in both English and French
and have been shown Africa wide. Transtel International in Europe
is currently distributing them.
12. Produced 16 radio programs on agriculture in Africa. The
programs of approximately 14 minutes each have been produced
in English, Kiswahili and French.
13. Produced six TV programs of 15 minutes each for the 13th
International conference on Aids and STI’S in Africa (ICASA)
for distribution worldwide. Produced three short news stories
on ICASA for CNN World report.
14. Produced 30-45 seconds radio spots for ICASA
15. Produced a three minute TV infomercials for ICASA
C. CREATIVE DESIGN
We have undertaken creative concept, design and printing services
for different clients. These include corporate brochures, newsletters,
supplements, and calendars among other informational fliers
for;
1. United Nations Development Programme
2. The Association for the Physically Disabled of Kenya (APDK)
3. The UNDP Great Lakes office
4. The African Trade Insurance (ATI) – A World Bank Project
5. African Agricultural Technology Foundation (AATF)
6. Spin Knit newsletters
7. Kenya Agricultural Research Institute
D. TELEVISION NEWS SERVICE
We currently provide Television News Service to the following
broadcasters:
a. Kenya Broadcasting Corporation.
b . Kenya Television Network.
c . Nation TV and Print.
d . The East African
e . TV Africa – we provide weekly programs aired every
Sunday.
f . Reuters TV